News-oriented websites have a future … / I siti di notizie hanno un futuro …

December 16th, 2008 Mario Soavi Posted in Site No Comments »

http://adage.com/mediaworks/article?article_id=133325

… but traffic needs to be above 200M page views per month
… ma se superano le 200mila pagine viste al mese.

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Dawn whips out the dancing hands … and a spongy Casanova / Dawn lancia le mani danzanti … ed un Casanova spugnoso

October 30th, 2008 Mario Soavi Posted in Site No Comments »

handtasia-thumb.jpg

http://www.dawn-dish.com/en_US/handshavetalent/home.do#/?page=home

“Dawn Hands Have Talent” is a contest to promote Dawn Hand Renewal, a dishwashing soap that “improves the look and feel of hands in just five uses.”

“Le mani Dawn hanno talento” è un concorso per promuovere “Dawn Rinnovatore delle Mani”, un detergente per piatti che “migliora l’aspetto e lo stato delle mani in soli cinque usi”.

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CBS.com creates social viewing rooms / CBS.com crea ambienti virtuali di socializzazione

October 21st, 2008 Mario Soavi Posted in Site, TV No Comments »

http://promomagazine.com/interactivemarketing/news/1021-cbscom-creates-viewing-rooms/

CBS Interactive is trying to simulate a living room ambience online with social viewing rooms where people watching shows on CBS.com can interact with each other in real time.

CBS Interactive sta tendando di stimolare un ambiente di visione online con stanze virtuali dove le persone possono socializzare guardando gli show ed interagendo tra loro.

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