Coca-Cola, PepsiCo diverge on acquisition spending / Coca-Cola e Pepsi divergono in quanto ad acquisizioni

Strategic Mkt, Trends | March 20th, 2008 | Interesting?

http://money.cnn.com/news/newsfeeds/articles/djf500/200803201614DOWJONESDJONLINE000973_FORTUNE5.htm Both companies' acquisition strategies have been influenced by declinining sales of carbonated soft drinks in the U.S., where consumers have been looking for healthier options. Le strategie di ambedue le aziende ... Read more..